For SPACE / SPA Fruit / Proposed campaign
Belgian STARS. Sponsored social content. Branded cars. One managed activation.
STARSKY sells Fanbase Media: access to Belgian fan communities through recognisable presenters, actors, musicians and creators. FEEDS puts your brand into their social content. STREETS makes the same campaign visible on branded Mazda 6e cars.
For SPACE, this is an additional media layer to bring to a client: audience connection, a clear creative idea and one partner to coordinate delivery.
AI-generated conceptOne idea / FEEDS + STREETS
A fresh break. A familiar face. A proposed route for SPA Fruit. A flavour launch or seasonal refreshment campaign could benefit from a familiar voice in social content and a recognisable cue around town. Add this layer alongside the wider media plan, with casting, locations and timing chosen for the brief.
AI-generated concept
AI-generated conceptThe afternoon pause becomes a refreshing little ritual. A STAR records a short, conversational tasting moment with SPA Fruit lemon & cactus: bottle in hand, a glass poured, and a voice fans already recognise.
AI-generated conceptA bright lemon-and-cactus Mazda 6e carries the same bottle and brand cue through selected Belgian locations. Plan city presence around the campaign’s chosen refreshment moments.
Illustrative Mazda 6e wrap proposal. Creative and activation subject to agreement.
Your media plan / Our activation
Your agency keeps the client strategy. STARSKY coordinates the talent and activation: STAR selection, content production, usage rights, approvals, branded cars and campaign reporting. One conversation turns the idea into an agreed scope, schedule and commercial proposal. Choose FEEDS, STREETS or a combined activation according to the brief. The objective sets the format; the proposal sets out deliverables and what will be measured before launch.
Audience, language, brand, campaign moment, timing and budget range. We align the activation with the role it needs to play in your plan.
Review the STAR shortlist, content formats, car creative, locations, rights, approvals and quote. Confirm scope and availability before booking.
STARSKY coordinates production and launch. Sponsored social content is disclosed; city activity follows the agreed schedule and locations.
Product discovery and a recognisable refreshment cue. Agree the relevant content reach, views, engagement and available click data, plus evidence of delivered city activity. Any sales or visit attribution needs an agreed measurement method.
The next step / Shape the brief
Tell us the audience, campaign moment and timing you have in mind. We’ll discuss the fit and a practical FEEDS + STREETS route for your plan. Share a short brief below, or email Kristiaan to begin the conversation.
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